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The structural surplus
User Authentication
The process of verifying the identity of a user before granting access to secure systems or resources, typically through passwords, biometric verification, or security tokens.
Conversation Marketing
An approach to marketing that utilizes direct communication with customers through various channels to engage, understand, and convert leads.
Networked Community
A social aggregation that emerges from the net when enough people carry on those public discussions long enough, with sufficient human feeling, to form webs of personal relationships in cyberspace.
Corporate Voice
The collective expressed values, style, and tone of an organization used in its communication.
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