Examlex
What is the mathematical formula for the multiplier? Why is there a multiplier?
Selling
The process of persuading someone to buy a product or service.
Marketing Concept
A business philosophy that focuses on identifying and meeting the needs and wants of customers to achieve the organization's goals.
Sales Orientation
A marketing strategy in which personal selling and advertising are used to persuade consumers to buy new products and more of existing products.
Dominant Strategy
A strategy that is best for a player in a game regardless of the strategies chosen by the other players.
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