The Marginal Propensity to Save MPS) Is Equal to the

question 357

Multiple Choice

The marginal propensity to save MPS) is equal to the

• A) slope of the 45 degree.
• B) difference between consumption and income.
• C) slope of the savings function.
• D) reciprocal value of the MPC.

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Definitions:

Advertising Plan

A section of the firm’s overall marketing plan that explicitly outlines the objectives of the advertising campaign, how the campaign might accomplish those objectives, and how the firm can determine whether the campaign was successful.

Ad Campaign

A series of advertisement messages that share a single idea and theme which make up an integrated marketing communication.

FCC

The Federal Communications Commission (FCC) is a United States government agency responsible for regulating interstate and international communications by radio, television, wire, satellite, and cable.

Advertising Communication Channels

Various mediums through which marketing messages and advertisements are conveyed to the target audience, such as television, radio, print media, and digital platforms.