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The aggregate demand curve
Early 21st Century
The period from the year 2000 through the first decade, characterized by rapid technological advancements, globalization, and significant social and political changes.
Sales Era
A period in business thought where the primary focus was on selling available products and services, often regardless of customer needs.
Market Orientation
A business approach that prioritizes identifying and meeting the needs and wants of customers.
Goods
Physical items that are produced and purchased to satisfy the wants and needs of consumers.
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