Examlex
The level of potential GDP
Black Box Model
A concept in consumer behavior that treats the consumer's mind as a "black box," focusing on the inputs and outputs of the buying process without attempting to interpret what happens inside the mind.
Marketing Research
The process of gathering, analyzing, and interpreting information about a market, including about potential customers and competitors.
Unspoken Needs
Customer requirements or desires that are not directly expressed or communicated, often identified through observation, research, or predictive analytics.
Unserved Markets
Market segments that current products, services, or companies do not reach or address.
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