Each of the Following Describes the Creative Theme, EXCEPT

question 53

Multiple Choice

Each of the following describes the creative theme, EXCEPT:

• A) directly communicates the brand positioning strategy to its intended target audience
• B) reflects the market positioning strategy
• C) represents the central message of a marketing communication program
• D) comprises a variety of unrelated messages pulled together by strong visuals

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Definitions:

Independent Events

Events in probability where the outcome of one event does not affect the outcome of another.

Driving Test

An examination that assesses a person's ability to operate and maneuver a vehicle safely and according to the laws of the road.

Probability

The measure of the likelihood that an event will occur; expressed as a number between 0 and 1.

Random

Lacking any definite plan or order or purpose; governed by or depending on chance.