If the Proportion of Persons Answering a Given Item Correctly

question 29

Multiple Choice

If the proportion of persons answering a given item correctly were to reach 95%, then the item would be assigned

• A) a .95 confidence level
• B) a .95 alpha error
• C) a .95 discrimination index
• D) a .95 difficulty index

---

Definitions:

4E Framework

A marketing model focusing on four elements: Experience, Everyplace, Exchange, and Evangelism to enhance customer value.

Social Media

Digital platforms and applications that enable users to create and share content or participate in social networking, including sites like Facebook, Instagram, and Twitter.

Corporate Bloggers

Professionals who create and manage content on blogs owned by corporations, aiming to communicate corporate messages, share insights, and engage with audiences.

New Product

A good or service that has recently been introduced to the market and was not previously available.