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One of the Elements of the Tort of Passing-Off Is

question 40

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One of the elements of the tort of passing-off is that the plaintiff must establish beyond a reasonable doubt that the misrepresentation has taken place.


Definitions:

Impression Management

The practice of deliberately controlling or influencing the perceptions others have of an individual or group.

Tactics

Specific actions or strategies designed to achieve a short-term goal or to deal with a particular situation.

Agent

An individual or entity authorized to act on behalf of another (known as the principal) in dealing with third parties.

Symbolic Rewards

Non-financial incentives such as recognition, awards, or titles given to acknowledge an individual’s or team's achievements.

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