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Price discrimination, if possible, allows a price- setting firm to increase its profits by
Incentive
A factor, often external, that motivates or encourages an individual to act in a certain way.
Goal Object
The target or endpoint of an individual's efforts or ambitions.
Partial Reinforcement
A conditioning schedule in which a reward is not provided every time the desired response is exhibited, making the response more resistant to extinction.
Continuous Reinforcement
A reinforcement schedule in which a reward follows every correct response, often used to teach new behaviors.
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