Marketers Try to Serve the Segments Whose Needs Match Their

question 13

Multiple Choice

Marketers try to serve the segments whose needs match their __________, and in doing so hope to make very happy and loyal customers who will be very profitable.

• A) abilities to deliver
• B) opportunities
• C) financial resources
• D) targets

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Definitions:

Standard Deduction

The standard deduction is a fixed dollar amount subtracted from an individual's income before income tax is calculated, reducing taxable income.

Joint Return

A tax return filed collectively by married couples, combining their incomes, exemptions, and deductions.

Taxable Income

The portion of income that is subject to taxation according to the laws and regulations of the taxing authority.

Standard Deduction

A fixed dollar amount that reduces the income on which you are taxed, varying by filing status and adjusted each year for inflation.