Marketers Try to Figure Out What __________ Want and Then

question 66

Multiple Choice

Marketers try to figure out what __________ want and then they try to figure out how to provide it and make money doing so.

• A) business owners
• B) customers
• C) advertisers
• D) companies

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Definitions:

Delta Waves

Slow brain waves observed in the deepest stages of sleep, associated with healing and regeneration.

Sleep Spindles

Sudden bursts of oscillatory brain activity visible on an EEG that occur during stage 2 of sleep, associated with learning, memory consolidation, and synaptic plasticity.

REMs

Rapid Eye Movements, referring to the quick, darting movements of the eyes during certain stages of sleep associated with dreaming.

Psychoactive Drug

A chemical substance that changes brain function and results in alterations in perception, mood, or consciousness.