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A benevolent lie
Total Revenue
The total income received by a firm from selling its goods or services, calculated as the unit price times the quantity sold.
Elastic Demand
A situation where the demand for a product changes significantly in response to changes in its price.
Midpoint Method
A technique used in economics to calculate elasticity by averaging the percentages of change in both quantity and price.
Price Elasticity
A gauge for assessing how the demand or supply levels of an item react to price alterations.
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