At the End of Your Survey,you Ask a Classification Question

question 11

Multiple Choice

At the end of your survey,you ask a classification question regarding respondent gender.The response options are "male (coded 1) " and "female (coded 2) ." Which of the following descriptive statistics is (are) appropriate for this question?

• A)percentages
• B)averages
• C)standard deviation
• D)all three are appropriate ways to examine responses to this question

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Definitions:

Cause-Related Marketing

A marketing strategy where businesses and organizations align themselves with social causes or issues to improve their public image and impact society positively.

Sympathetic

Demonstrating understanding, compassion, or concern for others' feelings or situations.

Social Responsiveness

The ability of an organization to understand, engage with, and react to social issues, expectations, and the needs of its community or stakeholders.

Ethical Responsibilities

Obligations to act in a moral and ethical manner towards others, often going beyond legal requirements.