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Consider the survey question shown below. Thinking back to the commercial you just saw, how relevant or not relevant would you say the commercial's message was? Hould you say that it was ..
One hundred people answer the question after seeing Commercial A and a different 100 people answer this question after seeing Commercial B.The mean response on this measure for both commercials is 2.3.The standard deviation for Commercial A is 1.1 and the standard deviation for Commercial B is 1.9.
This means that dispersal of scores for Commercial B is larger than the dispersal of scores for Commercial A.
Hallucinating
Experiencing perceptions (sights, sounds, smells, etc.) without external stimuli, often associated with mental disorders or substance use.
Metacognition
The awareness and understanding of one's own thought processes, often referred to as "thinking about thinking."
Incubation
A process in problem-solving where an individual sets aside the problem temporarily, allowing for subconscious processing to occur, which can lead to insights.
Subconscious Awareness
The part of the mind that is not currently in focal awareness yet influences thoughts and behaviors.
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