Examlex
Which of the following is NOT a controversy of boundary issues?
Integrity
The quality of being honest and having strong moral principles, essential in building trust between consumers and brands.
Real Time Analytics
The process of analyzing data as soon as it becomes available to make decisions without delay.
Data Mining
The process of analyzing large datasets to uncover patterns, correlations, and trends that can inform decision-making.
Behavioural Analytics
The study of consumers' actions and behaviors, primarily through data analysis, to improve marketing strategies and customer understanding.
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