A Product Concept Is ________

question 25

Multiple Choice

A product concept is ________.

• A) the most promising product idea that develops at the brainstorming stage
• B) a detailed version of a product idea stated in meaningful consumer terms
• C) the way consumers perceive an actual or potential product
• D) a detailed strategy to promote the launch of a new product
• E) a product idea that is generated through crowdsourcing

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Definitions:

Organize Time

The process of planning and exercising conscious control over the amount of time spent on specific activities, to increase effectiveness, efficiency, or productivity.

Appendices

Supplemental materials placed at the end of a document that provide additional detail or background information.

Materials

Physical substances or components from which something is made or can be made.

Transmittal

The process or act of sending or conveying something from one place, person, or thing to another.