"To Reinforce the Existing Generalized Belief,an Inciting Incident or Dramatic

question 130

Multiple Choice

"To reinforce the existing generalized belief,an inciting incident or dramatic event must occur." This exemplifies sociologist Neal Smelser's value­added theory condition of:

• A)social control factors
• B)mobilization for action
• C)precipitating factors
• D)structured strain

Identify and explain the impact of social forces within a marketing environment.

Comprehend the influence of economic forces on marketing strategies and business decisions.

Understand the implications of political and legal policies on international marketing strategies.

Explain the concept of social classes and their influence on consumer buying behavior.

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Definitions:

Systematize

The process of organizing or arranging methods and processes in a systematic order to improve efficiency.

Localizing

The process of adapting content, products, or services to fit the cultural, linguistic, and other specific requirements of a particular geographic region or market.

Global Audience

Refers to the diverse and widespread group of people from various geographic, cultural, and linguistic backgrounds that can be reached or addressed, especially via the internet or mass media.

Solicited Proposal

A proposal requested by a company or individual, often in response to a specific need or project.