Examlex
In relation to the functionalist perspectives on deviance,describe sociologist Robert Merton's strain theory and sociologists Richard Cloward's and Lloyd Ohlin's opportunity theory.
Corporate PR
The practice of managing and disseminating information between an organization and the public to build a positive image and foster a strong relationship with the audience.
Digital Media
Digitally encoded content that can be transmitted over the internet or computer networks, covering a broad range of formats including video, audio, and web content.
Social Media
Online platforms allowing users to produce and distribute content, or engage in social networking activities.
PR Return
Public Relations Return, or PR Return, measures the outcomes and effects of PR activities in terms of visibility, public perception, and value generated for an organization.
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