The Manager of View Your World, a High- End Window

question 30

Multiple Choice

The manager of View Your World, a high- end window manufacturer, notices that the cost to distribute their windows in the spot market has fallen. As a result of the change, which of the following is true?

• A)The manager has less of an incentive to integrate backward.
• B)The manager has more of an incentive to integrate forward.
• C)The manager has more of an incentive to integrate backward.
• D)The manager has less of an incentive to integrate forward.