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How Can the Use of Existing Data and Statistics Help

question 42

Essay

How can the use of existing data and statistics help researchers? What are the benefits to using them? If they are used,what are potential shortcomings and caveats that need to be acknowledged in the research?


Definitions:

Networked Global Marketspace

An integrated and interconnected digital environment that allows for the buying, selling, transferring, or exchange of products and services globally via the Internet.

Business-to-consumer Marketing

Marketing strategies and practices aimed at selling products directly to consumers rather than businesses.

Competitive Environment

The arena of business competition characterized by the active rivalry between firms to gain and maintain customer loyalty and market share.

Modes of Conduct

Established ways or methods of behaving in social or professional settings.

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