The Main Finding of a Study to Determine Whether Socially

question 44

Multiple Choice

The main finding of a study to determine whether socially conscious consumers are willing to pay for these types of products was:

• A)the average premium for socially conscious products and services is 2%.
• B)the average premium for socially conscious products and services is 10%.
• C)Female consumers are willing to pay a premium for socially conscious products,male consumers are not.
• D)Consumers are not willing to pay a premium for socially conscious products.
• E)the average premium for socially conscious products and services is 20%.

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Definitions:

Motivation

Internal state of readiness to respond to something.

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The practice of refraining from making judgments about other cultures based on the standards and norms of one's own culture.

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In a manner that pertains to or occurs between individual persons.

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The idea that personal beliefs, values, and experiences significantly influence one's political views and actions.