Which Part of the Decision Support System Addresses Exchanges Between

question 3

Multiple Choice

Which part of the decision support system addresses exchanges between the firm and its customers?

• A)customer relationship management (CRM)system
• B)data warehouse
• C)global information system (GIS)
• D)intellectual capital system

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Definitions:

USP

Unique Selling Proposition, a factor that differentiates a product from its competitors, such as price, quality, or feature.

Advertising Schedule

A plan that outlines the timing and frequency of advertising efforts across different media channels to maximize impact.

Television Advertising

The use of TV commercials to promote products, services, or ideas to viewers, utilizing visual and audio elements to capture attention.

Advantages

The favorable factors or benefits that give something a superior position or make it more effective compared to others.