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A focus differentiation strategy revolves around
Equity
The value that would be returned to a company’s shareholders if all of the assets were liquidated and all of the company's debts were paid off.
Stockholders
Stockholders, also known as shareholders, are individuals or entities that own one or more shares of stock in a public or private corporation, giving them ownership interests.
Equity
The worth of an owner's stake in a business or property, determined by deducting debts from the total assets.
Assets
Resources owned or controlled by a business, expected to produce future economic benefits.
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