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Figure 3-2
-In Figure 3-2, a point such as D
Consumers
End users who purchase goods or services for personal use, driving demand in the economy and influencing market trends and developments.
Indirect Marketing Channel
When one or more intermediaries work with manufacturers to provide goods and services to customers.
Expertise Power
When a channel member uses its expertise as leverage to influence the actions of another channel member.
Quick Response
The ability to react promptly and effectively to queries, requests, or changes.
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