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Establishing a formal code of ethics is:
Cannibalism
In business, the reduction in sales volume, revenue, or market share of one product as a result of the introduction of a new product by the same company.
Glue
A substance used to bind materials together by surface attachment, ranging from simple household uses to complex industrial applications.
Clicks
The act of pressing a button on a mouse or similar device to interact with digital content, also used to measure user engagement on websites.
Hits
In digital marketing, refers to the total number of visits or user engagements received by a website or web page.
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