As the Campaign Manager for a Candidate for the Canadian

question 10

Multiple Choice

As the campaign manager for a candidate for the Canadian Federal Parliament,Pete works to learn as much as possible about potential voters.With this information,he hopes to focus the campaign on the issues most important to voters.This represents:

• A)the selling of a political candidate.
• B)a non-profit application of the production era strategy.
• C)an extension of the profit orientation to a non-profit organization.
• D)the use of marketing by a non-profit organization.

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Definitions:

Pure Monopsonist

A market condition where there is only one buyer for a product or service.

Marginal Revenue Product

The additional revenue generated from using one more unit of a factor of production.

Marginal Expenditure

The supplementary cost resulting from acquiring an extra unit of a good or service.

Economic Rent

Economic rent is the excess payment made to or received by a factor of production over and above what would have been needed to bring that factor into production.