_______Is the Process of Identifying Factors That Can Affect Marketing

question 82

Multiple Choice

_______is the process of identifying factors that can affect marketing success.

• A)Niche marketing
• B)Segmentation analysis
• C)Target marketing
• D)Environmental scanning

---

Definitions:

Commonsense View

The understanding or perception of reality based on everyday experiences and shared among people within a culture without the need for specialized knowledge.

Emotions

Complex psychological states that involve subjective experiences, physiological responses, and behavioral expressions.

Spontaneous

Occurring naturally, without being planned or forced, often characterized by a sense of immediacy and impulsiveness.

Dramaturgical Analysis

A perspective in sociology that likens social interaction to a theatrical performance, where individuals present themselves in ways that will be accepted by others.