Marketers Should Rely Exclusively on Primary Data Whenever It Is

question 161

True/False

Marketers should rely exclusively on primary data whenever it is available because it is much more accurate than secondary data.

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Definitions:

Dendritic Cells

Immune cells that present antigens to T cells, initiating an adaptive immune response.

Secondary Lymphatic Organ

Sites where immune responses are organized, including lymph nodes, spleen, and tonsils, which filter lymph or blood and house mature lymphocytes.

Spleen

An organ adjacent to the stomach that filters blood, disposes of worn-out red blood cells, and helps fight infection.

Lymph Node

Encapsulated mass of lymph tissue found among lymph vessels.