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A(n)_________ occurs when you fail to reject the null hypothesis when in fact it is false.
J.B. Watson
An American psychologist, considered one of the founders of behaviorism, who emphasized the study of observable behavior.
B.F. Skinner
An American psychologist known for his work in behaviorism and the development of the operant conditioning theory.
Behavior
The way in which one acts or conducts oneself, especially towards others.
Biological Approach
A perspective in psychology that emphasizes the influence of physical and biological processes on behaviour and mental states.
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