Which of the Following Is LEAST Likely Included in a Communication

question 132

Multiple Choice

Which of the following is LEAST likely included in a communication brief?

• A)proposition or selling idea
• B)problem
• C)target audience
• D)brand imperatives
• E)sales force objectives

Understand the doctrine of respondeat superior and its application in liability cases involving employees or agents.

Recognize the requirements for properly terminating an agency relationship and the importance of notice to third parties.

Differentiate between expressed agency, implied agency, apparent agency, and agency by ratification.

Identify the roles and obligations within an agency relationship, including those of agents and principals.

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Definitions:

Transaction Motive

The need to hold cash for the purpose of conducting day-to-day business transactions.

Disbursement Activities

The process involving the payment of money from a fund or account, typically referring to the cash flow outgoing from a business or individual for expenses, investments, or other financial purposes.

Collection Activities

Actions taken by businesses or agencies to collect debts owed by customers or clients.

Total Collection Time

The total amount of time taken to collect payments from customers from the point of sale to the actual receipt of funds.