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How do consumers typically recognize a brand?
Subjective Evaluations
Assessments based on personal opinions, feelings, or tastes, rather than objective measurements.
Socioeconomic Status
A measure of class standing, typically indicated by income, occupational prestige, and educational attainment.
Model Minority
The model minority is a stereotype that presents a particular ethnic group as having higher socioeconomic success than the average, potentially masking underlying challenges.
Asian Americans
A term used to describe Americans of Asian descent, representing a diverse group of peoples from East Asia, Southeast Asia, and the Indian subcontinent.
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