Which of the Following Is a Psychological Influence on Consumer

question 22

Multiple Choice

Which of the following is a psychological influence on consumer decision making?

• A)motivations
• B)innovations
• C)family
• D)culture
• E)brand relationships

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Definitions:

Present Value

The present value is the current worth of a future sum of money or stream of cash flows given a specified rate of return.

Interest

The cost of borrowing money, typically expressed as a percentage rate over the period of the loan, or the return earned on investments.

Annual Interest

The amount of interest paid or earned over one year, often expressed as a percentage of the principal.

Blown Fuse Indicators

Devices that provide a visual or electronic signal indicating that a fuse has interrupted the circuit it protects due to an overcurrent condition.