Which of the Following Statements Regarding Attitudes Is Most Likely

question 40

Multiple Choice

Which of the following statements regarding attitudes is most likely FALSE?

• A)Advertisers are interested in attitudes because of their impact on motivations.
• B)Attitudes vary in direction and strength;that is,an attitude can be positive or negative,reflecting like or dislike,or it can be neutral.
• C)Most attitudes are deeply set and cannot be changed.
• D)Attitudes are important to advertisers because they influence how consumers evaluate products,institutions,retail stores,and advertising.
• E)Attitudes are learned.

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Definitions:

Mucosa

Pertaining to mucous membrane.

Ishihara

Refers to an eye test to determine color vision.

Decibel

A unit of measure to express the degree of loudness of sound.

Pulse Oximetry

A non-invasive method to measure the oxygen saturation level of the blood.