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In Postpurchase Evaluation,satisfaction Is Defined as the "Gap" Between the Customer's

question 96

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In postpurchase evaluation,satisfaction is defined as the "gap" between the customer's expectations of a product or experience and the customer's actual experience with it.


Definitions:

Clinical Approach

Involves methods that emphasize direct observation, treatment, and intervention in a field setting, often used in psychology, medicine, or social work practices.

Recruitment Decisions

The outcomes of evaluations and deliberations by employers regarding which candidates to hire for open positions, influenced by factors such as qualifications, fit, and organizational needs.

Compensatory Model

A selection decision model in which a high score in one area can make up for a low score in another area

Multiple Hurdle Model

A sequential strategy in which only the applicants with the highest scores at an initial test stage go on to subsequent stages.

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