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According to the VALS Classification of Consumers,what Are the Three

question 63

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According to the VALS classification of consumers,what are the three primary motivations for buying products and services?


Definitions:

Learning Opportunities

Situations or settings that provide potential for acquisition of knowledge, skills, or experience through education or practice.

North American Parents

Caregivers or guardians residing in North America responsible for raising children, facing unique cultural and societal parenting challenges.

Self-reflection

The practice of introspection, examining one's own thoughts, feelings, and motives to gain self-awareness.

Moral Responsibility

The obligation to act righteously and to acknowledge the impact of one's actions on others and the ethical standards of society.

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