Which of the Following Categories in Rogers' Diffusion of Innovation

question 18

Multiple Choice

Which of the following categories in Rogers' Diffusion of Innovation model represents the 2.5 percent of the population willing to try something new?

• A)innovators
• B)early adopters
• C)early majority
• D)late majority
• E)laggards

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Definitions:

Ethical Standards

The set of principles and guidelines that govern the behavior of individuals and organizations, ensuring actions are morally right.

Communication

The act of conveying meaning and information through various media and channels of communication.

Clearest Exchange

The most straightforward and unambiguous communication or transaction between parties.

Low-context Cultures

Societies where communication is explicit, messages are conveyed directly, and understanding relies less on contextual cues.