A Group of 6 to 10 Users of a Product

question 79

Multiple Choice

A group of 6 to 10 users of a product who are brought together once to have a discussion about some topic,such as the brand,the product category,or marketing communication,is known as a(n) ________.

• A)focus group
• B)focus panel
• C)survey group
• D)random sample
• E)ethnographic research sample

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Definitions:

Stimulant

A compound that increases the activity within the body's physiological or nervous systems.

Nicotine

A stimulant and addictive substance found primarily in tobacco products.

Alcohol

A colorless, volatile liquid that is the active ingredient in drinks such as beer, wine, and spirits, and is also used in sterilization and as a fuel source.

Caffeine

A natural stimulant found in coffee, tea, chocolate, and certain medications that affects the central nervous system, enhancing alertness and reducing tiredness.