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Converges Is a Nationwide Call Center Operator and Has Several

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Essay

Converges is a nationwide call center operator and has several call centers in college towns.They are recruiting on campus,and your roommate is interested because the pay is pretty good and the hours are flexible.However,she doesn't know much about telemarketing,so she asked you about it because you are taking this class.Briefly describe the two types of telemarketing.


Definitions:

Product Line

A group of related products marketed by the same company under a single brand.

Cheap

An adjective describing products or services that are low in price, often implying lower quality or less prestige.

Differential Level Activity

Refers to changes in operating activities that result in differences in costs or revenues under different scenarios or volumes.

Activity-Based Costing

A cost accounting method that assigns overhead and indirect costs to specific activities and objects, improving the accuracy of product and service costing.

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