When Creating an Advertisement or Complete Campaign,it Is Typically More

question 110

Multiple Choice

When creating an advertisement or complete campaign,it is typically more efficient for an advertiser to use an outside agency rather than an in-house agency for all of the following reasons EXCEPT which one?

• A)Outside agencies typically have fewer restrictions on getting ideas approved.
• B)Outside agencies have creative expertise.
• C)Outside agencies have media knowledge.
• D)Outside agencies have workforce talent.
• E)Outside agencies have the ability to negotiate good deals for clients.

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Definitions:

Insurance Premium

The amount paid for an insurance policy, typically on a regular basis, in exchange for coverage.

Depreciation Tax Shield

The reduction in income taxes that results from an entity's ability to deduct depreciation expense from its taxable income.

Operating Lease

An operating lease is a contract that allows for the use of an asset but does not convey rights of ownership of the asset.

Cyclical Nature

The inherent tendency of markets, economies, or certain stocks to move in cycles, experiencing periods of expansion and contraction.