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An Advertiser Should Have Data on File to Substantiate Any

question 13

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An advertiser should have data on file to substantiate any claims it makes in its advertisements.


Definitions:

Sampling Distribution

A sampling distribution is the probability distribution of a given statistic based on a random sample.

Independent Samples

Two or more groups of data that are collected from unrelated, separate populations with no paired or matched elements between them.

Degrees Of Freedom

The number of independent values or quantities which can be assigned to a statistical distribution, used to estimate certain types of parameters.

Independent Populations

Populations that are distinct with no members in common, ensuring that the selection from one does not influence the selection from another.

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