The Question of Whether Advertising Creates Social Values or Merely

question 85

Multiple Choice

The question of whether advertising creates social values or merely reflects them is known as the ________.

• A)social-versus-economic debate
• B)competitive-versus-market power debate
• C)personal-versus-corporate debate
• D)personal-versus-social debate
• E)shape-versus-mirror debate

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Definitions:

Internalized Standards

Personal norms and beliefs that are adopted from society and influence one's behavior and thinking.

Self-esteem

One's subjective evaluation of their own worth or the degree to which they value themselves.

Spotlight Effect

The idea that other people are focusing more on how we look and act than they actually are.

Flattering Descriptions

Positive and often exaggerated comments that make someone or something seem better or more attractive than they are in reality.