The Delayed Impact of Advertising Is Referred to as the ________Effect

question 40

Multiple Choice

The delayed impact of advertising is referred to as the ________effect.

• A)halo
• B)social
• C)indirect
• D)carryover
• E)synergistic

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Definitions:

Competing Background

Situations or environments that offer contrasting or conflicting contexts, requiring differentiation and adaptation.

Priming

A mental phenomenon in which experiencing one stimulus affects the reaction to another stimulus that follows, all happening without deliberate direction or awareness.

Nerve Cells

Basic building blocks of the nervous system, responsible for sending and receiving signals throughout the body.

Subliminally Presented Stimuli

Stimuli presented below the threshold of conscious perception, designed to influence behavior or thought without awareness.