In Public Relations Evaluation,tracking Studies Help Determine the Favorability of the Coverage,share

question 139

True/False

In public relations evaluation,tracking studies help determine the favorability of the coverage,share of voice,and competitor coverage.

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Definitions:

Raw Scores

The initial, unadjusted scores obtained directly from tests or assessments before any normalization or conversion.

Test-retest Reliability

A measure of the consistency and stability of test results over repeated administrations under similar conditions.

Normal Curve

A symmetric, bell-shaped graphical representation of a normal distribution in statistics, where most occurrences take place around the mean.

Standard Deviation

A statistic that measures the dispersion or variability of a dataset relative to its mean.