Announcing News,maximizing Credibility,and Improving Stakeholder Relationships Are Objectives for Which

question 48

Multiple Choice

Announcing news,maximizing credibility,and improving stakeholder relationships are objectives for which IMC area?

• A)specialties
• B)guerilla marketing
• C)sponsorship and events
• D)sales promotion
• E)public relations

Understand the impact of visual communication and design on the reader's comprehension and engagement.

Recognize the importance of aligning document design with a company’s image or brand.

Identify and apply different font styles and their uses in document design.

Understand the role of the document's design in conveying the creator's intended message and image.

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Definitions:

Acquired Needs Theory

A psychological theory that suggests individuals are motivated by their desires for achievement, affiliation, and power, which they acquire over time based on their life experiences.

Need for Affiliation

A person's inherent desire to feel connected to others, seeking social bonds and meaningful relationships.

Need for Achievement

A psychological trait that drives individuals to achieve goals and excel in their endeavors.

Desire to Excel

The strong motivation or ambition to surpass others or oneself in performance or achievement.