Examlex
How does on-demand programming differ from interactive television?
High Quality Evidence
Information or data regarded as exceptionally credible and reliable, often used to support arguments or hypotheses.
Logical Application
The use of reason and systematic thinking to solve problems or make decisions based on established principles.
Elaboration Likelihood Model
A theory that explains how people are persuaded, suggesting two main pathways of persuasion: central and peripheral.
Central Route
A pathway of persuasion that involves careful and thoughtful consideration of the arguments presented in a message.
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