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Refer to the following passage to answer the questions below.
Haley and Lauren,who recently graduated with MBAs,are opening a new shoe boutique called The Pampered Soul in Hattiesburg,Mississippi,which is classified as a Metropolitan Statistical Area (MSA)with more than 100,000 people.It's also home of The University of Southern Mississippi.Haley and Lauren will offer national brands of shoes that are not available in the department stores in the mall,and their primary target market will be women ages 18 to 35.They've rented a location on the main street in front of the USM campus.The owners realize that most of their business will come from within a five-mile radius and want to limit their advertising to those potential customers.They have a modest budget for advertising,so they want to get as much out of it as they can.
-Haley and Lauren want to hold a special event for the USM college women to get them into their store.Would advertising in the local newspaper be a good advertising medium to make them aware of the special event? Why or why not?
Electroconvulsive Therapy
A mental health therapy that entails the induction of seizures through electrical stimulation to alleviate psychiatric conditions.
Electrodes
Conductive pads or probes used to detect electrical signals in scientific research, medical monitoring, or therapeutic interventions.
Electroconvulsive Therapy
A medical treatment most commonly used for severe depression involving electric currents passed through the brain to induce a brief seizure.
Depressed
A mood disorder characterized by persistent feelings of sadness, hopelessness, and loss of interest or pleasure in most activities.
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