A Media ________ Is a Specific Television Program,newspaper,magazine,or Radio Program

question 4

Multiple Choice

A media ________ is a specific television program,newspaper,magazine,or radio program.

• A)niche
• B)touch point
• C)platform
• D)channel
• E)vehicle

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Definitions:

Commercial Speech

Communication in the form of advertising. It is speech done on behalf of a company or individual for the intent of making a profit.

First Amendment

Part of the U.S. Constitution that protects freedoms concerning religion, expression, assembly, and the right to petition.

Puffery

Exaggerated or hyperbolic promotion of a product or service that is subjective and not meant to be taken literally.

Lanham Act

A federal statute in the United States that governs trademarks, service marks, and unfair competition, providing protection for brand identities and combating misleading practices.