Examlex
How do earned media,paid media,and owned media compare in terms of message control and credibility?
Decision Making
The cognitive process of choosing a course of action from among multiple alternatives.
Heuristics
Mental shortcuts or rules of thumb that simplify decision making, often utilized when facing complex problems or incomplete information.
Reasoning
The mental activity of transforming information to reach conclusions.
Confirmation Bias
The tendency to search for, interpret, favor, and recall information in a way that confirms one's preexisting beliefs or hypotheses.
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