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What kind of writing should a copywriter use when creating an ad that will be placed in a directory?
Conclusion
The final part of something, notably an argument or text, where the main points are resolved or summarized.
Evidence
Evidence refers to information, facts, or data presented to support a claim, assertion, or hypothesis.
Generalization
A broad statement or conclusion that applies to many instances, derived from specific cases.
Positive Instance
An item that belongs to a given class and possesses the trait attributed to the class by a given generalization.
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