Glasis Is a Type of Paint Made Specifically for Use

question 67

Multiple Choice

Glasis is a type of paint made specifically for use on cars.An ad in Motor Trend magazine advising consumers to request their body shops use Glasis paint is an example of how a company uses ________.

• A)word-of-mouth influence
• B)public relations
• C)buzz marketing
• D)a push strategy
• E)a pull strategy

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Definitions:

Fertile Land

Soil or land that is rich in nutrients, making it highly productive for agriculture.

Scarcity

A situation in which available resources are insufficient to satisfy all wants and demands.

Recessions

Periods of temporary economic decline during which trade and industrial activities are reduced, generally identified by a fall in GDP in successive quarters.

Macroeconomics

The branch of economics that is concerned with the overall ups and downs in the economy.